2025 - Advertising Market Evolution and Trends 

An annual report analyzing the key developments and trends in advertising investments across media channels monitored by BRAT. The report offers a detailed overview of market dynamics, spending patterns, and strategic directions.                                                                            

2024 - Media Landscape                                        An in-depth annual overview of Romania’s media ecosystem, covering communication channels, consumer behavior, digital and social media platforms, as well as primary information sources. The report highlights major market developments and emerging trends shaping the industry.                           

An annual report focused on the readership of print publications measured through the National Readership Survey (SNA). It includes audience profiles, readership habits, and consumption patterns, providing a detailed understanding of print media engagement.  

A comprehensive annual analysis of the Romanian OOH sector, including advertising investments, interaction with outdoor media formats, mobility and travel behavior, as well as audience profiles. The report also outlines key trends and market evolution.                                              

Annual report on the digital media in Romania, the developments and trends recorded in the local media, and their positioning in a global context.